| | The 7 Deadly Sins of Content Marketing A SEO-News Exclusive Article by Tina Courtney-Brown © 2013
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It's wonderful how many companies work so hard to create a brand identity, and yet in turn make grave mistakes in their content marketing. Every single piece of content you publish speaks volumes about who you are as a business; it's imperative that you adopt a clear communication strategy for all marketing materials, and adhere to your guidelines as if it's the law.
Brands are making loads of blunders throughout the new content marketing craze; if you'd like to avoid these missteps, study the 7 deadly sins of content marketing below, and make a vow to not commit a single one!
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By Tina Courtney-Brown Experts have been espousing for years now that mobile is the next big thing to hit the technical stratosphere. The truth is, the (mobile) eagle has landed. We can no longer anticipate the relevance of small screens; it's a bona fide reality. If your business hasn't yet embraced mobile and tablet designs… Read More → | | By Jennifer Cowan Samsung is looking to take a bite out of the mobile enterprise market with its 'Solutions Exchange,' a venue that the South Korean firm says addresses the needs of business owners. Samsung's Solutions Exchange, which is similar to an app store, is a potential threat to Canadian Smartphone maker… Read More → | By Jennifer Cowan Google is giving YouTube's comments section a much-needed cleanup, bringing relevant comments to the top of the heap while vulgar, insulting and inane posts will be relegated to the scrap pile. The new system, which will be powered by Google+, will do away with the current chronological order method of… Read More → | | By SPN Staff Writers Yahoo has a 'Not My E-mail' button in the works to address issues stemming from some Yahoo Mail users receiving the "username of their dreams" last month. A small portion of the Yahoo users to receive recycled account IDs have had e-mails containing the personal information of former account… Read More → | Get Top 10 Site Exposure on 90+ Search Engines
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By SPN Staff Writers Twitter users, in theory, will not have to miss another interesting tweet. The social network is rolling out a new feature that alerts users to interesting accounts and Tweets. Android and iPhone Twitter app users will now receive account and tweet suggestions via push notifications. "If you're like me, you… Read More → | | By Adam Bluemner Mobile technology is not only changing the way consumers purchase goods and services, it's also changing the way companies do business, letting employees access data and execute tasks as efficiently and effectively outside the office, as within it. Connecting ERP systems with mobile devices is becoming… Read More → | |
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